The São Paulo Basketball Federation (FPB) expanded its partnership with Sportradar, a world leader in sports technology. This multi-year agreement includes men’s and women’s competitions organized by the FPB.
The collaboration seeks to strengthen São Paulo basketball, taking competitions to a global audience and creating new opportunities for fans and sponsors.
Sportradar holds exclusive rights to collect and distribute data from FPB matches. Includes innovative AI engagement tools, using live statistics and personalized content to make the fan experience more dynamic.
FPB will receive complete solutions from Sportradar, including data and statistics from Synergy Stats and services from the Universal Fraud Detection System (UFDS). This allows you to monitor matches and improve player performance.
Affiliated teams will be able to study rivals and access statistics to develop São Paulo basketball. The tool will also help collect data from approximately five thousand games annually.
Details of the agreement with Sportradar
The new agreement introduces the UFDS to monitor international basketball competitions and provide transparency. Using machine learning algorithms, it detects manipulations or irregular activities, equipping the entity with tools to protect its competitions.
Mario Roberto Outuky, president of FPB, highlighted: “At FPB, we are always looking to innovate and improve in all areas to offer new experiences to our fans during games.”
“With the help of Sportradar and its advanced data collection, analysis and integrity tools, we will be able to continue professionalizing São Paulo basketball, strengthening our league and Brazilian basketball.”
Victor Fernandez, Director of Strategic Rights and Partnerships at Sportradar, stated: “We are very pleased to extend the agreement with the São Paulo Basketball Federation.
Sportradar is at the forefront of innovation in sport, including the use of artificial intelligence and other emerging technologies. We are confident that we can help FPB drive the growth of São Paulo basketball, expanding its exposure globally.”
