Pragmatic Play, a leading content provider for the iGaming industry, has expanded its partnership with Pixbet.
The platform signed an agreement to deliver its Smart Studio solution to the operator, further solidifying its presence in the Brazilian market.
Pragmatic Play even more integrated into the Brazilian market
The deal will see a number of popular live casino tables made available to Pixbet customers, which can be customized through Pragmatic Play’s Smart Studio technology to deliver an unrivaled gaming experience.
The Smart Studio solution offers multiple levels of customization and branding, utilizing a range of cutting-edge technologies to give operators greater control over the look and feel of the game.
The award-winning provider previously integrated its diverse portfolio of slots, live casino and virtual sports titles onto the Pixbet online platform. So with this latest extension of the collaboration ensuring that more localized content meets the evolving needs of gamers in the region.
The partnership marks the latest Smart Studio solution provided by Pragmatic Play in Latin America. Now, leading operator brands can offer personalized and immersive content, creating more engaging experiences for their users.
Victor Arias, Vice President of Latin American Operations at ARRISE Powering Pragmatic Play, said: “Extending the relationship with Pixbet to provide a range of fully personalized and customizable titles for its players is a huge milestone for Pragmatic Play.”
“In addition, we continue to provide Latin America with cutting-edge solutions, and reaffirm its position in the dynamic Brazilian market.”
Platform produces up to 8 new titles per month
Junior de Farias Santos, CEO of Pixbet, added: “Working with Pragmatic Play to introduce personalized titles for our players in Brazil has been key to improving our gaming offering.
Therefore, expanding our partnership with the integration of your Smart Studio solution is a testament to our commitment. We want to provide exclusive content and exceptional player experiences for all of our customers.”
Pragmatic Play currently produces up to eight new slot titles per month. Additionally, it delivers live casino and bingo games as part of its multi-product portfolio, available through a single API.
