In 2024, SOFTSWISS, one of the leading technology providers in iGaming, celebrates its 15th anniversary, reflecting on its transformative journey in the sector. Since its inception, the company has evolved into a powerhouse, reshaping the online gaming experience.
The SOFTSWISS brand was created in 2009 based on a small outsourcing company. In 2012, the company entered the world of iGaming with its flagship innovative product, the Casino Platform.
SOFTSWISS is the solution for those who want to undertake iGaming
So, after more than a decade in operation, the casino platform serves a monthly audience of more than six million active players across 250 brands. Gross monthly gaming revenue shows growth of more than 120% compared to the previous year.
Continuing its forward movement, SOFTSWISS pioneered the industry by becoming the world’s first crypto iGaming provider in 2013 with its Crypto Solution, which revolutionized online transactions in this sector.
Thus, setting a new benchmark for the industry, the company has evolved into a software ecosystem provider. The products and tools in the SOFTSWISS technological ecosystem meet all the needs of operators who want to launch and develop their iGaming businesses.
Integrated into this ecosystem, Game Aggregator, launched in 2015, has a vast portfolio of games, with monthly bets exceeding 11 billion euros.
Affilka by SOFTSWISS was introduced in 2018 as an innovative solution for managing affiliate marketing. Thus, SOFTSWISS has simplified customers’ affiliate marketing processes.
According to a recent Kantar survey, it has achieved a 91% satisfaction rate based on feedback, with the total number of customers reaching 320.
SOFTSWISS Sportsbook, launched in 2020, offers exclusive tools for sports betting. Offering almost 200 sports, including eSports, it saw 6.6x revenue growth in 2023.
Innovative approach that makes a difference
The latest product in the SOFTSWISS portfolio, Jackpot Aggregator, is already powering over 70 brands, with over 290 Jackpot campaigns launched since 2021.
In other words, this solution effectively retains and engages players, addressing key industry challenges for operators.
So, as a testament to the experience and innovative approach, in 2023, SOFTSWISS products won 15 industry awards, including:
- Crypto Company of the Year
- Best Aggregator
- Best Affiliate Marketing Solution
- Featured brand of the year
“In our journey of constant commitment to customer success, our strength is not in titles, but in the experience and talent of our employees, the driving force behind all our achievements,” said Ivan Montik, founder of SOFTSWISS.
“It is gratifying to see the growth of our company, which now brings together more than 2,000 professionals in five offices around the world. Celebrating our 15th anniversary in 2024, we look forward to sharing exciting surprises with our team, customers and partners throughout the year to honor this milestone.”
As an innovative technology company and leader in iGaming, SOFTSWISS recognizes its responsibility as a trendsetter in the sector. Reports are issued regularly covering valuable insights into the development of the iGaming business.
SOFTSWISS is dedicated to making a positive impact on the iGaming industry and other sectors by taking a proactive approach to global challenges that require joint efforts.
The company has been at the forefront of responding to several global crises, allocating more than €2,700,000 to charitable causes in the last two years.