Parimatch Tech intends to use its Premier League ad spaces to show its support for Ukrainians.
With its revamped advertising boards, the technology and marketing solutions provider makes an entry into moral collaboration with the League, whose dominant part of clubs emerged in support of Ukrainians and ceased collaborations with Russian-based companies.
In addition, Parimatch uses different social media platforms to inform people about the establishment of an operational headquarters to manage assistance to the people of Ukraine. This headquarters is considered to be established for the provision of protective equipment to the Ukrainian military forces.
The company expects international organizations or domestic regions to supply equipment for the army. Such aids were given by Lviv with a considerable amount of medicines and by Ternopil with medicines and food.
The Parimatch branch has also joined in assisting residents of Ukrainian regions. The company confirms its commitment to doing everything possible to help refugees and the injured in Ukraine.
Gambling industry aims to raise £250,000 for Ukraine refugees
As well as Parimatch, several companies in the gambling industry have come together to support Ukraine.
The betting brands decided to create a ‘GoFundMe’ campaign with the aim of raising money as a result of the current humanitarian crisis in Ukraine
The ‘Gambling Industry for Ukraine’ aims to raise £250,000 ($333,000) for the campaign promoted by Choose Love’s Ukraine Crisis. This aims to support projects that are providing vital aid to the people most affected by the war in the country.
A gambling industry spokesperson for Ukraine commented: “We chose to support Choose Love after extensive research as they can use the funds raised in the fastest and most efficient way helping those most in need. We ask all companies to join us in this effort.”