BetConstruct launched its own third-party sports betting platform after taking on the Pinnacle iFrame solution. From there, the company will offer the feature on a B2B and B2C basis.
According to SBC Notícias, the new solution will be provided both to the company’s B2B partners and to its international brand, Vbet, for which Pinnacle is yet to become a betting supplier.
In this way, Vbet users in different locations will have access to a range of Pinnacle betting content, such as an award-winning eSports offer.
“We are always looking to provide our sports betting partners and B2C end users with the best products on the market,” said BetConstruct CEO and founder Vigen Badalyan.
Badalyan added, “Taking advantage of Pinnacle’s best bets, we can now do that across our sports betting operation.”
Pinnacle’s CEO, Paris Smith, also commented on the deal being made official. “This partnership with BetConstruct, covering its B2B and B2C arms, shows the flexibility of our sports betting offer and the ability to meet customer needs, whatever they may be”.
According to Smith, “having seen the initial encouraging results, we are confident that this association will continue to be a success, with BetConstruct being recognized for delivering impressive results in its own brands, as well as for its B2B partners.”
BetConstruct updated support for betting partners and casinos
Earlier this month, BetConstruct optimized its back office for mobile devices, which provides extra support for its sports betting partners and casino platforms that prioritize constant monitoring of activities.
According to a company note, this integration will streamline several processes for game operators, providing “a comprehensive view of sports betting, casino, turnover, reports, among other resources – thus offering maximum comfort for those using BetConstruct solutions”.
