Betcris selected among first members of new global gaming association

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Betcris announced among first members of new global gaming association

A new global association is being developed to help shape the future of the industry. SBC Leaders is an exclusive organization for leading companies in the gaming and betting industry. The leading gambling and betting operator in Latin America, Betcris, was one of the first companies announced as members of the association.

In addition, entry is only allowed by invitation and occurs based on various technical and operational criteria.

Reasons for indicating Betcris

To be chosen, operators must show concern for making games safer and improving customer service, two principles of Betcris’ business model, as well as innovation in the areas of product development and technology.

Corporate social responsibility, another of Betcris’ basic foundations, is necessary, as well as a continuous focus on developing new markets and obtaining greater revenue growth.

SBC Leaders was formed in an effort to provide greater interaction between different players in the global gaming segment. SBC Global Relations Director Kelly Kehn gave more details about the initiative.

“It is fantastic that so many of the largest operators in the world have taken the opportunity to join SBC Leaders and, in doing so, contribute to solving the main problems affecting the future of the industry. We have a lot planned for 2021, including the addition of new members ”, he said.

Benefits of inclusion in SBC Leaders

Inclusion in the association is considered a mark of excellence that not all operators are entitled to claim. SBC Leaders will provide members with benefits such as networking opportunities and a private lounge at events, as well as an exclusive annual meeting.

Participating companies will receive a bimonthly magazine that will present the latest industry news, and will have access to a podcast program, to be launched soon. This podcast will feature debates with executives, giving the public the chance to interact with global market leaders.

In addition to Betcris, another 12 entities were selected for the new association. The list includes: Bet365, Betsson Group, Entain, FanDuel, Kaizen Gaming, Kindred Group, Novibet, Pinnacle, PointsBet, Rush Street Interactive, William Hill and 12Bet.