Blueprint Gaming reaffirmed its position as a slot supplier for the Italian regulated market after the launch of a series of games with LeoVegas. After all, Blueprint is integrated with several leading operators in Italy.
After the successful integration step, LeoVegas now has access to a selection of Blueprint’s best-performing land games in the local retail sector, such as Luck ‘The Irish, which has been the standout title for some time.
Therefore, the launch in Italy further deepens the relationship between the two gaming companies, with Blueprint providing several slots for LeoVegas in various markets since the year 2017.
Jo Purvis, Director of Marketing and Relations at Blueprint Gaming, said: “LeoVegas has a long history of operating our games and we are delighted to partner with them in Italy and provide several interesting titles for their online offering”.
Purvir added: “our retail games have been turned online to make sure they attract a wide range of players. And, we’re looking forward to offering LeoVegas players our engaging content in the coming months. ”
LeoVegas wants to consolidate itself as “King of the Casino”
James Ford, the head of the LeoVegas casino, also commented on this partnership in the Italian market. “The content of Blueprint Gaming is highly recognized in the industry and it made strategic sense for us to improve our mix of Italian products with the addition of its extremely popular retail games, as we will build our position as King of the Casino.”
Ford further commented that “our Italian player base will now be able to experience slots like Luck O ‘The Irish and LeoVegas Megaways on their desktops and mobile devices for the first time and we are sure they will be very popular with players”.