888 Holdings Demonstrates Interest in William Hill’s European Business

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888 Holdings Demonstrates Interest in William Hill's European Business
Foto: European Gaming

888 Holdings has declared an interest in buying William Hill’s European businesses. Last Wednesday, September 30, Caesars Entertainment announced that it had reached an agreement to acquire William Hill in a deal of £ 2.9 billion (approximately 20 billion reais at the current price).

However, the operator intends to focus only on the United States sports betting market and is looking for buyers for all of William Hill’s operations outside the country, including its businesses in the UK and Europe.

Therefore, the CEO of 888 Holdings, Itai Pazner, suggested that, should a good opportunity arise, the operator would not rule out expanding its business.

“We are going to examine any asset that may be relevant to our plans. And, within that list of priorities, if this opportunity (to buy the assets of William Hill) comes our way, it could be relevant for the group, ”said Pazner.

About 888 Holdings

888 Holdings is a company that operates online gambling and betting sites. Today, the company monitors and acts in accordance with the laws of Gibraltar and is part of a group of companies founded in 1997.

Brothers Avi and Aaron Shaked own approximately 70% of the company and brothers Sahay and Ron Ben-Yitzhak control another 25%. While the company’s employees hold the rest of the shares.

In 2006, the 888.com group became the main sponsor of the world snooker championship. The group still operates a wide variety of online gaming platforms. In this way, the 888.com website is considered the flagship of 888.

The portal went live in November 1997, including brands like Casino-on-Net and Pacific Poker. Even though there are no games of its own, 888 is also known as the “biggest internet casino site”.