Betgenius signed an agreement with Kiron, adding several virtual sports titles to its offer. Leading provider of digital sports and with wide coverage, Kiron has a portfolio with football, horse racing, greyhound racing and motor racing, as well as a variety of fast-growing sports such as basketball and hockey.
Betgenius sports betting partners will have immediate access to the entire offer, where local regulations allow. All of this through a simple and fast integration service.
Available for retail, online and mobile, the service offers daily high-frequency content. And, it also automates the entire event schedule, from the creation of the market to the result.
James McKiernan, the commercial head of Betgenius, said: “Adding Kiron’s full range of virtual sports to our offering gives our partners easy and direct access to content 24 hours a day, proven to generate additional sales.”
He added: “With an ideal virtual product for sports betting in Europe, Latin America and Africa, the new feed complements the existing data, commerce and streaming content that we provide”.
Steven Spartinos, Kiron’s Co-CEO, also commented on the formalization of the settlement. “We are excited to partner with Betgenius, a true market leader in the sports betting industry. This is an exciting business that promises to generate a series of benefits for both companies ”.
In addition, the Kiron representative highlighted the added value at an international level. “The addition of our premium virtual sports titles to the Betgenius platform will complement your existing sports betting offering. And, it will also create additional value for your significant customer base globally ”.
About Betgenius
Founded in 2000, Betgenius is a data-based software provider to regulated sports betting operators around the world.
