Football has been part of EGT’s culture for many years. With the 2026 World Cup attracting the attention of millions of people around the world, the company found the ideal time to introduce its new social media initiative: All Eyes on Football: EGT Team Picks.
During the tournament, members of the EGT football team will share their predictions for selected matches through social media activations and interactive content. This way, the public will be able to compare their own predictions with the choices made by team members.
The campaign will follow the main moments of the World Cup. The focus will be on selected games, traditional selections and knockout stages, a period in which interest and engagement tend to reach their highest levels.
However, behind the predictions there is a story that goes far beyond football.
How the EGT football team came about
The EGT football team was born in 2006. and currently, the team brings together employees from different departments, professions and hierarchical levels of the company.
Participants include production managers, quality assurance specialists, coordinators, technical specialists, supply professionals and administrative collaborators.
“What started as colleagues getting together to play football after work gradually became an important part of the company culture,” says Nikolay Georgiev, EGT Production Director, captain, striker and coach of the company’s football team.
As team captain, Georgiev closely follows the way in which sport strengthens relationships between employees.
“Football helps us build strong relationships and improve communication between different teams. We understand each other more easily, sometimes even without words. In addition to being professionals in our respective fields, this initiative will show that we also know how to have fun together while following one of the biggest sporting events in the world.”
Who are the members who will participate in EGT Team Picks
Today, the team competes in amateur football leagues and tournaments in Bulgaria. Over the years, the group has achieved several notable titles and results within the local football community in the information technology sector.
The members who will participate in the initiative by sharing their opinions are:
- Nikolay Georgiev – Production Director and team captain;
- Blagovest Tsenov – Senior Supply Specialist and lineman;
- Antoan Vasilev – Production Coordinator and defender;
- Rafaelo Markov – Deputy Unit Manager and advocate;
- Hristo Velchev – Unit Manager and midfielder;
- Angel Angelov – Production Manager and advocate;
- Tsvetoslav Dimitrov – Electronics technician and attacker;
- Konstantin Tsvetkov – Quality Assurance Engineer and advocate.
Over the next few weeks, EGT Team Picks will gradually introduce the people behind the predictions. With this, the public will be able to know not only their opinions on football, but also their professional roles, personalities and hobbies outside of the work environment.
What activities are part of EGT’s internal culture
The initiative is part of EGT’s broader strategy aimed at encouraging internal communities, team spirit and active lifestyles.
In addition to football, the company organizes and supports various sporting and recreational activities. These include table tennis, tennis, chess, eSports, foosball, billiards, folk dances and other leisure options.
With more than 4,500 employees, offices in more than 28 countries and presence in more than 100 markets around the world, EGT highlights the diversity of profiles, interests and stories present in its global operation.
This summer, football will once again be one of the elements responsible for bringing these people together.
EGT invites the public to follow its social media channels and participate in the conversations during some of the most anticipated moments of the 2026 World Cup.