The Racing League today confirmed William Hill as the official betting partner for the 2023 competition.
For the third consecutive year, the leading bookmaker will have exclusive naming rights to all races across the six weeks, as well as exclusive access and content throughout...
Betfred will be the official bookmaker for Royal Ascot. As one of the most historic and anticipated events on the sporting calendar, it is an occasion that captures the essence of British tradition, fashion and sporting excellence.
Royal Ascot is a five-day feast showcasing...
After standing out in the advertising market with several innovative actions in 2022, Pixbet, one of the most popular bookmakers operating in Brazil, took its first masterstroke in the first half of 2023: the purchase of the Grand Prix naming rights Brasil de Turfe for the next...
The St Leger horse racing festival takes place every year at Doncaster Racecourse and this year the bookmaker Betfred will be a sponsor.
This year, the St Leger Festival will take place over a period of four days, from Thursday 14th September to Sunday...
Flutter Entertainment's three main brands in the UK and Ireland – Paddy Power, Sky Bet and Betfair – raised more than £250m ($306m) in bets, with nearly 37m in online tips placed during the Cheltenham Festival in last week.
Plenty of people won on...
British commercial broadcaster ITV has extended an agreement to continue its open broadcast of UK horse racing until the end of 2026.
The three-year deal covers major events such as the Grand National, Royal Ascot, the Derby and the Cheltenham Festival, the 2023 edition...
Tom Bellamy, a world-renowned jockey, has been announced as an ambassador for XLMedia's Freebets.com in a bid to further enhance their horse racing content.
Bellamy will produce exclusive content on his blog for Freebets.com, a sports betting and casino affiliate, covering top racing news....
Betting service provider Sports Information Services (SIS) has announced that it has reached an agreement to add Italian racing content to its portfolio. The deal was reached in partnership with Italian betting and broadcasting provider Media System Technologies (MST).
"The addition of top-notch Italian...
BetConstruct will feature live racing content from Sports Information Services (SIS) as part of a new partnership. Under the terms of the agreement, BetConstruct's platform will integrate SIS' offerings, starting with its 24/7 live racing content.
This includes over 35,000 horse races and 38,000...
The new partnership will form the basis for DraftKings' new product, 'DK Horse', which will see the operator's customers bet on horse racing using a new app.
The US sportsbook giant is looking to launch DK Horse in time for the Kentucky Derby in...
