In an interview during ICE Barcelona 2025, one of the main iGaming events in the world, Irina Rusimova, Commercial Director at Amusnet, revealed news about the company’s business priorities and future strategic vision.
With a strong presence in the online casino, live casino and land-based sectors, the company has reaffirmed its position as a leading provider of casino solutions.
“In 2025, our strategic focus remains on expansion in key markets in Europe and Latin America,” said Irina Rusimova. She emphasized the crucial role of Amusnet’s local teams in driving this growth.
“Our teams in Greece, Spain, Netherlands, Croatia, Malta, Belgium, Italy, Romania, Georgia, Serbia and Latin America will continue to work closely with partners to deliver personalized content that meets players’ regional preferences.”
Expanding into new regulated markets remains a key priority: “We started the year strong with our successful launch in Brazil, certifying over 160 games and becoming one of the first providers in the newly regulated market,” noted Rusimova.
Looking ahead, Amusnet is focused on strengthening its presence in these regions. “Our goal is to deepen our market position by offering localized content and collaborating with local operators,” he added.
At the same time, the company remains committed to fostering strong global partnerships. “We will continue to strengthen our relationships with international partners to ensure that Amusnet games reach diverse audiences around the world,” said Rusimova. Watch the interview video here!
Amusnet at SBC Rio 2025
As part of its strategic expansion into Latin America, Amusnet participates as a Platinum sponsor of SBC Rio 2025. This Thursday (27), it is installed at stand B680.
On site, the company presents popular slots such as 20 Golden Coins, Candy Palace, Cocktail Rush and Hot Deco. On this occasion, it also shows new titles such as Stoichkov #8, Cavemen & Dinosaurs and Dancing Dead.
In Rio, Amusnet also unveils new jackpot systems and promotional tools designed to drive player engagement.
Attendees can explore Type S, Amusnet’s first series of slot cabinets, created to meet the highest standards of the global land-based casino industry. Additionally, you can discover Crazy Red, a highly anticipated cascading slot with “spinning reels” mechanics, vibrant characters and exciting features.
Being at SBC Rio represents a crucial point in the focus on entering new regulated markets. In addition to strengthening its presence in key regions such as Europe and Latin America, Amusnet is positioned for a year of substantial growth.
Therefore, the company continues to enhance its global reach through localized content and strategic partnerships. And focusing on 2025 being a year of great achievements and new opportunities, shaping the future of the iGaming industry.