Amusnet made a notable impression at ICE 2025, holding its inaugural edition in Barcelona and attracting a record 55,000 attendees. The company’s global team, representing Bulgaria, Greece, Belgium and the Netherlands, Spain, Georgia, Croatia, Armenia, Romania, Serbia, Cyprus, Italy, Malta, LATAM, Latvia and more, has actively engaged with industry leaders, partners and clients, successfully holding more than 320 business meetings.
Adding to the excitement, football legend Hristo Stoichkov was a special guest at the Amusnet stand, further enhancing the brand’s presence and reflecting the company’s remarkable impact on the world’s premier gaming event.
Details of the partnership with Hristo Stoichkov
One of the striking highlights of ICE 2025 was the participation of football icon and official Amusnet partner, Hristo Stoichkov, perfectly aligning with the event’s setting in the city that shaped his legendary career – Barcelona.
Incorporando o trabalho em equipe, a determinação e a paixão que impulsionaram o sucesso da empresa, a presença de Stoichkov solidificou o posicionamento da Amusnet entre os provedores de jogos mais influentes.
Thousands of visitors had the exclusive opportunity to meet him in person and explore Stoichkov #8 celebrity slot, a title that combines sports and gaming innovation. Inspired by the iconic footballer, the title has gained significant popularity in several markets since its launch last year.
Other highlights from Amusnet’s presentation at ICE 2025
Another big highlight was the interactive football activation. In it, hundreds of participants competed in a foosball championship at the stand, with the aim of winning exclusive prizes.
Among them, football balls signed by Hristo Stoichkov and tickets for the 2025 Champions League stood out.
This initiative not only engaged the public, but also reinforced the connection between entertainment and sport proposed by Amusnet. He himself drew the winners, making the moment even more special.
The Amusnet team also had the honor of welcoming Digitain founder Vardges Vardanyan to their booth. In addition to him, the Galactic Legends were present: Michel Salgado, Michael Owen, Iker Casillas and Luís Figo.
Therefore, the presence of these iconic football stars, together with Hristo Stoichkov, embodied the spirit of collaboration and innovation. In this way, the company reinforced its pioneering spirit in the industry, aiming to shape the future of games.
Cutting-edge solutions for mastering gaming experiences
The global gaming provider showcased a diverse portfolio of products at ICE Barcelona 2025. All of them are designed to increase player engagement and thus drive the success of its more than 250 partners around the world.
Furthermore, one of the main highlights was Crazy Red, an exciting slot with cascading reel mechanics. Additionally, the slot offers a variety of exciting features, including Free Spins, Random Multipliers, Bonus Buy and Double Chance.
Designed for players looking for a dynamic and immersive gaming experience, the game has been introduced to both online casinos and slots.
Live Casino
In the Live Casino vertical, Showtime Roulette 500x stood out as a highly customizable live roulette game, allowing operators to customize branding and themes for a unique player experience.
Also making its debut at the event, Extra Crown Deluxe Live seamlessly integrates the excitement of live casino games with slot mechanics. Inspired by Amusnet’s highest performing slot, Extra Crown, this innovative release offers a dynamic and immersive experience for players around the world.
The company has introduced the latest addition to its Type S slot machine series with the world premiere of the J 55 model. This cutting-edge release features a 55-inch curved main display, premium design and top-notch finishes, providing a superior gaming experience. immersive.
Powered by the AmuseBox platform, it offers a diverse selection of 52 titles, including top performers like Extra Crown and celebrity slot Stoichkov #8. A standout feature of the J 55 model is the triple reel slot games, specially designed to elevate players’ excitement.
Entertainment center at the Amusnet booth
The Amusnet booth was an entertainment hub, livened up by engaging activities and special guests. Oscar, the main hero of the Coin Gobbler slot, delighted visitors as the official host, embodying the refined taste and entertainment mastery that defines Amusnet.
He welcomed guests to the impressive 825 square meter booth, featuring a kinetic ceiling, nine meeting rooms for business collaboration, two bar areas and a premium environment designed to foster connections. Visitors celebrated new partnerships while enjoying signature cocktails.
This year’s ICE in Barcelona – a city celebrated for its creativity and innovation – provided the perfect stage for Amusnet’s standout presence. Once again, the casino provider has demonstrated its leadership in delivering exceptional gaming experiences.
From legendary partnerships to exciting innovations, ICE Barcelona reflected Amusnet’s vision for the future of gaming and its commitment to shaping the industry’s next chapter.
