Clarion Gaming confirms that ICE Barcelona and iGB Affiliate Barcelona in 2025 will be the largest gathering of gambling professionals in history.
Stuart Hunter, Managing Director of Clarion Gaming, stated prior to the completion of the final analysis:
“While we are in the process of carrying out all forensic checks and data interrogations, I can confirm that the combined participation of both fairs will set a new world record for participation in any gambling event.”
“We are confidently predicting a turnout of at least 56,000 industry professionals. This number surpasses the previous record of 52,345, set 12 months ago in London. We have taken the unprecedented step of announcing these figures due to the level of interest generated by these two historic events.”
“The final analysis will allow us to declare the number of unique visitors to ICE and iGB Affiliate, the number of visiting days completed and a breakdown of the nations represented. But I can say that all indicators are in positive territory.”
Factors that contributed to the success of ICE Barcelona and iGB Affiliate 2025
Reflecting on the delivery of ICE Barcelona and iGB Affiliate 2025, Stuart Hunter added:
“We will begin a comprehensive company-wide report in the week beginning February 3, but all of the feedback posted across all media channels and the comments that have been sent directly to me have been overwhelmingly positive.”
“I believe that the experience we had in Barcelona and the vision it provided about the sector were the result of several factors. In this way, our world-class exhibitors and the service providers they employed provided an unbelievable representation of the industry.”
“The Clarion Gaming team showed why they are the best in the business, working seamlessly with their colleagues at Fira Barcelona Gran Via. The marketing and creative campaign resonated with our stakeholder communities and ultimately our host city demonstrated why it is such a popular international destination.”
“Our customers motivated our decision to move to Barcelona. But I am delighted that we have been able to bring their vision to life and, in the process, set new standards for delivering world-class global business events, serving all sectors of the gambling technology industry.”
Thus, in addition to receiving 1,000 betting game brands, ICE Barcelona and iGB Affiliate included a broad program, such as:
- World Gaming Forum
- ICE Esports Invitational
- Sustainable Gambling Zone
- Pitch ICE
- IGB Affiliate Conference Program
- Brazil Now Seminar
- Tribal Partnership Seminar
- Launch of the ICE Research Institute
- The Diversity Equity Inclusion and Belonging program.
