Cactus esteve presente na ICE Barcelona
Cactus esteve presente na ICE Barcelona

ICE Barcelona took place from January 20th to 22nd and was aimed at businesspeople thinking about investing in the gaming world. All the biggest players in the sector were gathered, including Cactus Gaming, which brought news and services that reflect the new gaming and betting scenario in Brazil post-regulation, and with relevant partnerships for those just starting out in the field.

“We closed the year 2024 by participating in more than 12 national and international events and receiving several awards, including Best Platform of the year. We are very happy with this achievement and for 2025 our expectation is to continue expanding and investing more and more in new technologies and services for our customers”, stated Fellipe Vieira, CEO of Cactus Gaming.

Cactus’ leading role in global events

In Brazil, the market is fully positioned according to the new regulations and Cactus Gaming is perfectly adapted to the new rules. The company complied with all the regulations of the Prizes and Betting Secretariat (SPA) of the Ministry of Treasury.

Cactus Gaming’s mission is to deliver the best experience for its end user, as well as a simple and dynamic management model for operators, so that their businesses can scale.

The company was present at more than 10 national and international events in 2024, with the participation of Cactus Gaming in Latin America, the United States, Europe and Asia including ICE London, SiGMA Eurasia Dubai, SBC Summit Rio, BiS SiGMA Américas São Paulo, Affiliates and Gambling Brazil, SiGMA Asia Manila, SBC Summit Lisboa, SiGMA Europe Malta, with GAT Caribe Cancun closing the year and starting 2025 with ICE Barcelona, the first iGaming event of the year and one of the most important in the segment.

Combining technology and security, Cactus offers all integrated functionalities for the start-up and operations of any operator. This way, the operator can provide a better experience for the end user of the product.

Cactus Expansion Moves

The company has been going through a process of international expansion, and stands out in the iGaming, sports betting and Bettech sectors. Therefore, Cactus has already closed partnerships with its clients, which include large bookmakers such as 7K, Cassino and Betvera.

Cactus recently launched a Sportsbook for its customers. Thus, the objective is to offer even more differentiators and competitive ODDs, in addition to an attractive and intuitive interface that aims to bring greater conversion.

Awards and recognition

In 2024, Cactus Gaming received recognition for Best White Label, at the SIGMA Awards, and best platform, at the BIS Awards.

“Our objective is to continue investing in internal structure and technology. We are also looking for new partners in the segment who will contribute to bringing even more experience to all our customers”, concluded Vieira.