IGI Expo 2024 doesn’t stop and there’s a lot of news on the second day of the event. This Friday (13), the CentroSul Convention Center, in Florianópolis, will host a crucial event for the betting sector in Brazil, bringing together experts, executives and market leaders to discuss the trends and challenges that shape the industry.
The day’s agenda is full of panels covering everything from regulation to technological innovations, reflecting the dynamism and evolution of the sector.
IGI Expo 2024 could create great opportunities
The day will begin with the panel “Overcoming the First Regulatory Stage, Gaming Preferences in Brazil”, which will take place from 3:00 pm to 3:45 pm. This panel promises to explore how recent regulatory changes influence consumer preferences and which products are gaining prominence in the regulated market.
Then, “Marketing and Technology in the World of Betting” will be discussed from 3:50 pm to 4:35 pm. This panel will focus on marketing strategies that increase competitiveness, the use of technology for market segmentation and personalization of offers, as well as the growing role of artificial intelligence in sector innovation.
The event will also feature a Smartpay Keynote, scheduled for 4:45 pm, which will address the latest innovations in virtual payments and how they are transforming the user experience on betting platforms.
In addition to the panels, IGI Expo 2024 offers extensive networking opportunities, with scheduled coffee breaks and lunches, allowing participants to exchange experiences and establish valuable connections.
Therefore, interaction between operators, investors and sector experts will be essential to foster partnerships and discuss best market practices.
Panel programming
Here are the panels scheduled for the afternoon of December 13th, with the respective times and topics that will be covered:
- Congressmen’s Lunch and Networking
Time: 1:25 pm – 2:55 pm
- Panel 11: First Regulatory Stage Overcome, Gaming Preferences in Brazil
Time: 3:00 pm – 3:45 pm
Theme: Discussion about how recent regulations influence consumer preferences and which products are standing out in the market.
- Panel 12: Marketing and Technology in the World of Betting
Time: 3:50 pm – 4:35 pm
Topic: Marketing strategies to increase competitiveness, use of technology for market segmentation and personalization, and the role of artificial intelligence in sector innovation.
- Keynote Smartpay
Time: 4:45 pm – 5:10 pm
Theme: Innovations in virtual payments and how they are transforming the user experience on betting platforms.
- Talk
Time: 5:15 pm – 6:00 pm
Topic: How consumer preferences shape the market, most popular products and services, and opportunities for innovation and differentiation in the sector.
These panels reflect the evolution and challenges of the betting sector in Brazil, covering regulation, marketing and technology.
