iGaming Brazil provided complete coverage of BiS SiGMA Americas, the biggest betting event in Latin America. The Conference took place between the 14th and 18th of June and featured major players and industry names, such as Marcello Pollo, Head of Affiliation at BetBRX, who gave us an exclusive interview.
“Of the events I’ve participated in, regarding business and business, this one exceeded all expectations”, extolled Marcello about BiS SiGMA America, stating that it is a segment that should continue to grow. “The trend is for our segment to grow more and more”
In addition, the Head of Affiliates speaks of the global expansion of BetBRX, adding that the objective is to evolve even more in the coming years. “We started with a focus on Brazil, but we have already expanded to Latin America, Europe, Canada… The company’s expansion plan is well accelerated”
“This fair was a moment of many contacts from outside”, commented Marcello, reporting how the BiS SiGMA Americas was important to close new deals and further leverage the company’s growth.