Betsson walked away with two highly disputed awards, ‘Sports Betting Operator of the Year’ and ‘Safest Gaming’ at the prestigious International Gaming Awards (IGA), which was held last Monday, February 6th, in London. These awards recognize and celebrate the best companies in the iGaming industry, including online operators, land-based casinos, vendors, providers or manufacturers.

Prize – Safer Game

‘Safer Gaming’ is very important in all Betsson operations. This critical award recognizes companies that have done more than ever to ensure safety from gambling issues for their customers. The judges looked at things like advances in age verification technology, support for those known to have problem gambling, measures and actions with problem gambling, and strong KYC procedures.

The judges also considered how the company has been part of discussions around safer gambling and campaigned for advancement in research, as well as the extra effort and focus the brand gives to understanding and resolving issues of this type in the industry. . This is not the first time Betsson has been recognized for this – it has also won the same category at the International Gaming Awards (IGA) in 2022, 2021 and 2019. So this is the fourth time the company has won the award!

Award – Sportsbook Operator of the Year

In order for Betsson to win this category, the judges took a deeper look at the definition of what is generally analysed. Beyond simply looking at the operator in the sports arena, the decisive factors were related to the ability of the customers, originality of the bets, including mobile and tablet responsiveness, offering a high level of user service, including telephone and online service with product marketing , usability and growth.

The variety of sports bets was also an important factor in defining the winner in this highly competitive category.