On September 12 and 13, Salsa Technology participates in the CGS Brasil 2022 event, which, in its first in-person edition, takes place in Florianópolis (SC). With a concentration of employees in the capital of Santa Catarina, known as the “Brazilian Silicon Valley”, Salsa will literally be at home.
One of these local professionals is Salsa Technolgy’s Lead Account Manager, Camila Alves, who is from Florianopolis and will lead the company’s commercial service at the event. “It is very gratifying to see other capitals in the country enter the Brazilian iGaming map. An event like this collaborates a lot with what we have always highlighted as important: bringing the players of the sector closer to the most different audiences”, he emphasizes.
The company’s team will be at booth #23 where it will demonstrate its “ready for LatAm” iGaming solutions, such as its gaming platform, Salsa Omni, and content aggregator Salsa Gator, which has the largest library of games focused on the region. “Our Latin American DNA and absolute focus on location give us the necessary capacity to help our customers and partners to expand or establish successful businesses in the region”, highlights Salsa’s Head of Marketing & Communication, Eliane Nunes.
In addition to bringing a complete team of experts to the exhibition, Salsa will also integrate the event’s content agenda on the 12th, when the conference agenda will be open to the visiting public.
“Step-by-step to enter the Brazilian market”. This is the central theme of the panel, which will feature the participation of Salsa’s Lead Account Manager, Camila Alves, who, alongside Pay4Fun’s Business Development Manager, Camilla Carvalho, will share tips on the importance of choosing the platform and game content, means of payment, as well as the use of a localized strategy for the success of the operation.
In another panel, Salsa’s Head of Marketing and Communication will be part of a chat with the editor of BNL Data and president of the Instituto Brasileiro Jogo Legal, Magnho José, on “Communication and Advertising in the Gaming Sector”. Specialized press, social media, B2B x B2C communication and reputation building will be some of the topics of debate.
Also on the 12th, when the program will be exclusively for congressmen and guests, subjects such as the potential of the Brazilian market, the progress of the regulation of games in the country and the current scenario of sports betting in Brazil will be discussed.
About Salsa Technology
Salsa Technology is a leading B2B company that develops customized solutions for the iGaming industry in Latin America and Europe and is licensed by the Malta Gaming Authority (MGA), one of the world’s leading iGaming regulators. The company provides an omnichannel platform that serves online and physical operators.
Salsa started out in the development of Video Bingo games and is known for developing titles aimed at the Latin American market. The company is one of the most popular technology providers in Latin America and is growing rapidly in other markets. The platform, technology and entire portfolio of games are lab-certified for Colombia, Mexico, Asia and Europe.
