Criciúma guaranteed their return to the elite of the Brasileirão last Saturday, 18th. Access came after a victory over Botafogo-SP, in a Heriberto Hulse taken by the Carvoeira fans. EstrelaBet, the club’s sponsor, promoted a series of marketing actions.
Tigre’s main partner in 2023, the bookmaker carried out several activations with the fans to support the players in the decisive duel for the 37th round of Série B of the Brasileirão.
Before the ball rolled, the Cricium fan came across EstrelaBet promoters outside the stadium. The company’s customers received a commemorative cup stylized with images of the stadium.
“The idea is to always be with our partners, especially at important moments like this. The activations of this game aim to bring fans closer together and contribute to an atmosphere of unity with the club. We hope that this interaction will help the players on the field”, commented Rafael Zanette, head of sponsorship at EstrelaBet.
In addition, around 10 thousand balloons were distributed to fans, with the company’s inscription in the colors. EstrelaBet also had the support of fans and influencers, such as “Carvoeiro Doente” and Maria Alice Cavaler.
After the game, the bookmaker also published a message congratulating the team, which gained access after nine years away from the first division. “EstrelaBet congratulates Criciúma E.C., on their return to Série A. We will be together in 2024.”
EstrelaBet is a betting website founded in 2012 and operated by Stars Investments N.V.
Furthermore, the bookmaker is registered in Curaçao under number 158499 and authorized by the General Government of Curaçao through Antillephone N.V.
The bookmaker encourages responsible gaming for its players by offering limit-setting and cool-off features.
Therefore, these measures help to make the market increasingly safe, transparent and reliable.