Events in the gaming and betting industry represent much more than simple social gatherings. For gaming and betting operators in Brazil, participating in these conferences is a smart strategy to boost business and stay up to date in a constantly evolving sector.
With ongoing regulation, the event market in the sector here, which was already large, is now experiencing incredible growth.
To give you an idea, the following events are already scheduled to take place in 2024 in Brazil: SBC Summit Rio, CGS Gaming Insights in editions in Rio, Recife, Porto Alegre and São Paulo, Brazilian iGaming Summit, Gambling Brasil, Mercosur iGaming Summit and EGR Power Latam Summit Rio. Impressive, right?
And you, do you go to one or more of these events? If you haven’t planned yet, let’s talk about some good reasons why industry professionals should take time out of their busy schedules to participate in these events.
1. Access to information and latest trends
Gaming industry events are a rich source of information about emerging trends and the latest industry news. According to an Eventbrite study, 82% of event attendees say they are primarily interested in learning something new.
This is particularly relevant in the Brazilian market, where regulations and player preferences are constantly changing. Attending these meetings gives operators the opportunity to stay up to date on market trends and industry best practices.
2. Good network
Networking is a key part of business success, and betting industry events provide a perfect environment to meet industry peers, establish strategic partnerships and exchange ideas.
According to a Statista survey, 89% of event attendees consider networking a valuable part of the experience.
In the Brazilian market, where personal relationships play a very significant role in business, building a solid network of contacts can open doors to new opportunities and collaborations.
3. Visibility for your brand
Attending events in the gaming and betting industry is an excellent way to increase brand visibility. According to data from Forbes, 82% of marketers believe that live events are more effective at increasing brand awareness than other forms of marketing.
In the competitive Brazilian market, where several companies compete for players’ attention, standing out from the competition is essential. By participating in events, operators have the opportunity to promote their brand and products to a qualified and interested audience.
4. Business Opportunities
In addition to providing access to important information and networking opportunities, conferences can also generate leads and potential customers.
In the Brazilian market, where customer acquisition is a priority for operators, participating in meetings can generate a competitive advantage by allowing companies to connect directly with potential customers and demonstrate their products and services effectively.
Ultimately, it is increasingly visible that events in the gaming and betting industry offer a series of tangible benefits for operators. They are an essential part of any company’s growth strategy in the industry.
And you, have you guaranteed your presence for the next one? I want to meet you there!
