Hard Rock International has teamed up once again with the legendary Lionel Messi to launch “Made For You by Leo Messi” – the Messi Chicken Sandwich. Inspired by one of the football legend’s favorite Argentine dishes during his childhood, the new “Milanese style” chicken sandwich debuted just before the player’s historic entry into Major League Soccer.
“I am excited to share the flavors of my home country with the world by launching my own Chicken Sandwich, inspired by one of my favorite dishes, Milanesa,” Messi said in a statement.
“There was no better partner than Hard Rock International to make this a reality. As a great teammate, Hard Rock has stood by me through historic moments, and I am excited for my fans around the world to be able to prove one of my childhood favorites that still make me feel at home no matter where I am,” added the Argentine idol.
This delicious, crispy Milanese-style chicken breast is topped with melted provolone cheese, herb aioli, fresh tomatoes and arugula.
Starting Wednesday, June 12, foodies, soccer and sports fans around the world can order the Messi Chicken Sandwich at participating Hard Rock Cafe locations and Hard Rock Hotels & Casinos via room service.
About Hardrock
Hard Rock International (HRI) is one of the most globally recognized companies with locations in over 70 countries, spanning 260 locations that include owned/licensed or managed Rock Shops, live performance venues and cafes.
HRI also launched a joint venture called Hard Rock Digital in 2020, an online betting, retail sports betting and internet gaming platform. Since then it has had great success in the digital iGaming sector.
