Caesars Entertainment and SL Green Realty Corp have revealed plans for a new casino “in the heart of Times Square” in New York, United States.
The companies are keen to turn 1515 Broadway into a “gaming and entertainment destination,” touting as an incentive “the billions in tax revenue” the proposed resort would bring.
In an attempt to influence stakeholders, Caesars and SL Green focused on the social and economic aspects of the proposal, including the purported benefits to New York City.
Most notably, the groups revealed a willingness to support the efforts of New York Mayor Eric Adams and the New York Police Department (NYPD) in Times Square by proposing “significant safety and traffic improvements.”
“These efforts will make visitors feel safer, improve mass transit, encourage pedestrian movement and mitigate vehicle congestion in the area, in line with a proposed traffic plan to be included as part of the project.” in a note from Caesars.
Former New York Police Commissioner William Bratton expressed his support for Caesars’ proposal, commenting, “This investment will ensure that Times Square is safe for years to come.”
Caesars Entertainment CEO said the project will boost tourism in New York
“Caesars is excited to partner with SL Green in connection with a five-star project that will meet and exceed New Yorkers’ expectations for world-class entertainment, immediately enhancing New York City’s tourist potential and elevating this market. global unique to new heights,” said Tom Reeg, CEO of Caesars Entertainment.
SL Green Realty Corp CEO Marc Holliday said: “As we are proposing a renovation, once the permit is issued we can open faster than other facilities, which require entirely new construction, changes in the law and will be disruptive. for their local communities”.
