Sports betting company Sportingbet has announced its sponsorship of CazéTV for the 2025 Brazilian Championship broadcasts. As it has already done with Palmeiras and the NBA, the company is expanding its presence in the national sports scene. The partnership between the two companies is valid for the entire edition of the championship.
The agreement guarantees brand exposure during all 38 rounds of the competition, with live broadcasts. In addition, there will be an exclusive 10-minute pre-match and real-time odds updates. The production of exclusive content seeks to engage viewers, providing an interactive experience.
Dimitri Araújo, Head of Marketing at Sportingbet, expressed excitement about the partnership. “We are thrilled to be working with a company that shares our values and passion for sport.
CazéTV is known for its relaxed and engaging language, and we look forward to bringing exciting and unforgettable moments to fans during the broadcasts of the Brazilian Championship.
In fact, we hope to collaborate on a pre-game event that will further enhance the expectations of football fans. There will be a lot of new content to come. Stay tuned.”
Ricardo Souto, Head of Advertising Sales at CazéTV, also commented on the agreement: “It will be incredible to have the privilege of counting on Sportingbet in such an important project as the Brasileirão.
The production of content with the brand will certainly have an impact on our audience, which is made up of all fans and is always engaged. We are convinced that the deliveries will be connected to Sportingbet’s objectives with Brazilian football.”
The partnership will debut on March 30, during the first game of the Brasileirão. Consequently, this event marks the beginning of a new phase, uniting trust, innovation and passion for the sport.
About Sportingbet
Sportingbet is a sports betting platform, which means it offers a wide range of markets and competitive odds. The company aims to provide a unique betting experience to its users, focusing on innovation and entertainment.
