Paysandu Sport Club has just signed one of the biggest sponsorship contracts in its history. The partnership with GingaBet, a sports betting company regulated in Brazil, promises to boost the finances and visibility of the club from Pará.
The new master sponsor will have its brand printed on several products related to the bicolor men’s professional football team. The agreement came into force in the classic Re-Pa, which took place last Sunday (23).
Rafael Zanette, the club’s recently hired executive director of Marketing and Communications, led the negotiations.
“When GingaBet presented its project to us, we had no doubt that it would be the best choice for the club, not only because of the financial contribution, but also because of the projected joint growth of the brands.”
GingaBet presence
GingaBet‘s presence will be notable, its symbol will appear on four Papão uniforms: game, warm-up, training and travel shirts. In addition, the brand will be displayed on signs at the Training Center and Banpará Curuzu Stadium.
Roger Aguilera, bicolor president, expressed optimism about the agreement: “It is one of our biggest sponsorships of all time, so without a doubt, in addition to making us proud, it will also help us close other large partnerships.”
The contract also includes the naming rights for PapãoTV. Paysandu will rename its official YouTube channel to PapãoTV GingaBet. GingaBet will allocate part of the investment to the club’s Marketing and Communication Department.
André Baldavira, head of marketing at GingaBet, declared: “Contributing to the development of a club with such a tradition, such as Paysandu, is a source of pride for us.”
GingaBet, part of the Inplaysoft group, brings more than 20 years of experience in the global technology market. Therefore, the company offers several sports betting options, including football, tennis, basketball and volleyball.
Finally, this agreement represents a significant milestone for Paysandu. With this new sponsorship, the club seeks to strengthen its position on the national sporting scene and expand its possibilities for growth and success.
