Betsul, one of the leaders in the sports betting market in Brazil, has just taken a significant step in its marketing strategy. The bookmaker announced Renan da Resenha as its new ambassador.
In other words, the comedian from Paraíba, known for his striking presence on social media and viral videos, is now part of the team of influencers who help increase the brand’s visibility.
A new chapter with Renan
Renan da Resenha, from Nova Floresta, Paraíba, built a solid career in eight years. Thus, with his authentic humor and productions about northeastern culture, such as vaquejada and forró, Renan gained more than two million followers.
Furthermore, he stood out nationally with his stand-up show, filling theaters and gyms across Brazil. As a Betsul ambassador, Renan will bring his irreverence to new platforms. He will participate in advertising campaigns, promotions and company events.
“I am very excited about this opportunity! I can’t wait to bring my style of humor to these people and reinforce Betsul’s presence wherever I go”, said Renan.
Rodrigo Oliveira, commercial director at Betsul, highlighted the importance of Renan’s integration into the team. “This inclusion represents a strategic advance to strengthen the connection with the public, especially in the digital scenario.”
“Brazil is a country with a lot of diversity, and having representatives from different regions reflects the values of our institution”, he stated.
But Oliveira also highlighted Betsul’s commitment to providing a safe and responsible environment for its customers.
Betsul and its team of ambassadors
Renan da Resenha joins a prominent team at Betsul, which already includes personalities such as:
- Davi Brito, champion of Big Brother Brasil 24
- Emilly Araújo, winner of BBB 17
- Singer Carlinhos Brown
- Journalist Ivan More
- Former football player Marcos Assunção
To further consolidate its presence in the entertainment and sports betting sector, Betsul sponsors the program “Qualé, Moré?!”, shown daily on RedeTV!. These initiatives deepen the brand’s connection with the public and the market.
So, with the growth of betting in Brazil, regulation has become a central theme for the safe and legal operation of companies. Betsul stood out in this scenario by being one of the first 30 companies to request a Betting Management System (SIGAP) license.
Recently, the Ministry of Treasury released a list of companies authorized to operate until the end of 2024, and Betsul is among them. This classification ensures customers can place bets in a reliable and transparent environment.
“We are fully ready to operate in accordance with the new requirements”, guaranteed Rodrigo Oliveira.
Get to know Betsul
Founded in 2019, Betsul quickly stood out as one of the main bookmakers in Brazil. The company was the first to achieve the RA1000 seal from Reclame Aqui, a certification that confirms the quality of customer service.
Furthermore, the company has 24-hour support, Betsul prioritizes a responsible and conscious gaming experience. The company presents a variety of sports and competitions, both national and international.
The platform includes casinos, live casinos, eSports and instant games. To participate, players must be over 18 years old and register on the website. Therefore, with these offers, Betsul stands out as one of the favorites among Brazilian bettors.