Betano, a sports betting platform, has just announced presenter, Adriane Galisteu, as its new ambassador. This partnership comes shortly after the company renewed, for the third consecutive time, its sponsorship of the reality show “A Fazenda”, broadcast by Record TV.
Betano’s objective with this new association is to further strengthen its presence in the television entertainment segment.
Details of the partnership between Adriane Galisteu and Betano
With the addition of Adriane Galisteu to Betano’s team of ambassadors, the brand seeks to expand its communication with the public. Galisteu, known in Brazilian entertainment, will have the mission of expanding dialogue about the brand, mainly on topics related to entertainment and sports betting.
The proposal envisages its participation in activations involving the world of sports betting and online gaming, continually reinforcing the importance of responsible gaming.
The agreement between Galisteu and Betano was developed in partnership with the agency Wieden + Kennedy SP, responsible for managing the brand and its advertising campaigns. Furthermore, the first content resulting from this partnership is now available, marking the beginning of a series of activations.
“Loves! I’ve arrived to join Betano’s team of stars! I’m happy and excited because fun is guaranteed here, but always with a lot of responsibility. I trust that! Stay near the fence with me”, wrote the presenter on social media.
About Betano
Betano offers a wide range of sports and casino games. The betting company recently became a betting partner for UEFA EURO 2024 and holds the naming rights for the Campeonato Brasileiro and Copa do Brasil.
Furthermore, the company sponsors prominent clubs in world football, such as Atlético Mineiro, Benfica, Porto, Sporting Lisboa, among others.