BetBoom, a high-tech betting holding company, began operations in 2011. The company offers one of the best betting products on the international market.
It is a global sponsor of eSports organizations such as BetBoom Team and Team Spirit, as well as a broadcast sponsor of Tier 1 tournaments for Dota 2 and CS2.
Developing in these disciplines is a priority for the company, as it strengthens the international brand, attracts new users and partners, and increases recognition in the esports community.
BetBoom partnerships and sponsorships
One of Peru’s main game streamers, Mr.Choco, is already an ambassador for BetBoom. Known for his Twitch streams, he has an audience of 180,000 followers, playing various video games and hosting entertaining streams.
Mr.Choco is a prominent figure in the Dota 2 community and a regular commentator for Tier 1 tournaments such as The International and Riyadh Masters.
In 2022, BetBoom began operations in Latin America, positioning itself as an eSports bookmaker with a wide variety of gaming disciplines and products.
Obtaining licenses in Latin American countries plays a fundamental role in the company’s international development strategy. Previously, the company had already received a license to carry out gaming activities in Mexico.
“Obtaining the Peruvian license opens up new opportunities for us to promote the project. We are already formulating a marketing communications plan and opening new traffic channels, considering platforms for our digital expansion,” says a BetBoom representative.
BetBoom is already a sponsor of the Elite League tournament, promoted by the Peruvian company ESB, which will be held in Lima in August 2024. Last year, the holding supported the Lima Major 2023, which featured high-quality teams such as Gaimin Gladiators, Team Liquid and Talon Esports.
Finally, the international project of the BetBoom holding operates online, offering bets on the website and on mobile platforms. The Android app will soon be available for download.
