The Codere Group is one of the largest bingo operators in the province of Buenos Aires, Argentina. Expecting a reopening of the sector soon, the company shared a video in which it describes how its team is preparing to reopen the doors, once they receive authorization from the government to resume activities.
The corporate video details the company’s security measures, and encourages the participation of its customers at this stage, through the tag “#NosCuidamosEntreTodos” aimed at sharing on social networks.
In the advertising piece, you can see the implementation of different health protocols in their premises.
Such as: the placement of carpets for disinfecting shoes, temperature controls, stations with alcohol gel, prevention tips in all sectors and payment system, which takes into account social distance and new hygiene guidelines.
At the same time, Codere Argentina adapted its gaming spaces to the current security measures and implemented a complete disinfection before and after each use of the slot machines in its establishments.
Codere is a leading Spanish multinational in the private gaming sector with a presence in European countries, such as Spain and Italy, and Latin America – Argentina, Mexico, Panama, Colombia, Uruguay and Brazil.
In addition, the company is the only one in the sector listed on the Spanish Stock Exchange. In general, the company operates around 55 thousand arcade machines, 30 thousand bingo points and more than six thousand betting terminals in Latin America and Europe.
Coronavirus effects in Argentina
Argentina has more than 1.2 million confirmed cases of the new coronavirus with 33,000 deaths. While the cases approach 50 million worldwide, with 32.5 million recovered patients and 1.2 million deaths.