Turquoise blue returns to Santos‘ uniform. 7K, the club and Umbro revealed the new shirt this Friday (30). The model brings back the traditional turquoise blue as a tribute to Neymar. During his first stage at Vila Belmiro, the player gained international recognition, and with his bold style, goals and achievements marked an era.
The piece pays homage to the athlete’s career as he returned to the youth team. Umbro included the message “I’m going but… I’ll be back!” on the polo collar. This phrase maintains the original spelling left in the Santos locker room in 2013.
Details of the new uniform in tribute to Neymar
An exclusive badge appears on the front bar, thus, the emblem features a crown and the term ‘prince’, Neymar Jr.’s nickname at Santos. In this way, the letter ‘p’ draws a discreet 10.
The letter ‘n’ appears in capital letters, referencing the player’s name and number. In addition, the uniform also features graphic elements on the front and sleeves. Finally, Umbro’s characteristic diamond completes the hem.
Marco Tulio, CEO of Ana Gaming, the parent group of 7K, commented on the launch. The executive stated : “Remembering is living. When Santos won the Copa Libertadores in 2011, Neymar Jr. was a key player.
The following year, the athlete helped win the Campeonato Paulista and the Recopa Sul-Americana, before saying goodbye and heading to Europe. Now, in 2025, the star returned to Baixada and it is great that 7K can be part of this unique tribute.”
The director emphasized the significance of the project. Marco Tulio declared: “This shirt represents not only the history of the star and the club, but also that of the entire black and white fans from the beach, who follow and support Santos every day.”
Appreciation for the club and for Neymar
Marcelo Teixeira, president of Santos, highlighted the symbolic value of the blue piece. The leader explained : “it has great symbolism for both the Club and Neymar.
At this time when he returns to the team, the initiative is extremely positive, enhancing the Santos brand and an athlete who has made and will make history in the team that revealed him to the world.” Teixeira added that innovation needs to be constant.
The president added: “The market always demands new things, we are sure that, once again, acceptance will be great and immediate.”
Eduardo Dal Pogetto, director of Umbro in Brazil, shared his satisfaction. Dal Pogetto revealed : “We are very happy to be remaking a shirt that Santos fans have been wanting so much. This special edition carries a lot of symbolism and we are sure it will be a success.
It was a challenge to produce a shirt that was not foreseen in the calendar so quickly, but I believe the result is great. We have a new Santos shirt that is bold and full of joy, just like the club is.”
Sales, advertising and more
The special model debuted in official stores this Friday (30). Therefore, fans can find the piece on the Santos and Umbro websites. In addition, 7K will hold a raffle for a shirt autographed by Neymar. Details will be announced on 7K’s Instagram.
About Ana Gaming
Ana Gaming Group is a complete ecosystem and leader in the online gaming and sports betting market, standing out for its innovation and focus on user experience. Founded in 2024, it has been growing and gaining more and more exposure in a highly competitive market.
In addition, the Group is made up of renowned platforms such as 7K (7k.bet.br), Cassino (cassino.bet.br) and Vera (vera.bet.br). In short, the group has strategic partnerships with big names and brands in sports, Ana Gaming is committed to revolutionizing the sector.