Bet365 announced the renewal of its partnership with Gentoo Media for another year. This agreement allows the gaming operator to continue using the automated brand protection and compliance tool, GiG Comply, as part of its operations.
With this renewal, Bet365 reinforces its commitment to regulatory compliance and robust integrity, using the tool for the sixth consecutive year.
Rasmus Bank Nielsen, head of GiG Comply, expressed satisfaction with the continued partnership. Thus, he highlighted the effectiveness of the tool as essential for brand protection.
“We are delighted to continue our partnership with bet365. This extension demonstrates the effectiveness of GiG Comply as a brand protection and compliance tool,” said Nielsen.
“Just as it is used time and time again by one of the largest and most respected operators in the industry. We look forward to continuing to support Bet365 in maintaining its high standard of regulatory compliance,” he added.
GiG Comply features offered to Bet365
Using advanced monitoring capabilities, GiG Comply will provide the company with the necessary tools to ensure its operations and marketing are compliant with regulatory requirements in different regions of the world.
This partnership ensures that Bet365 can adapt to the changing regulatory landscape.
A Bet365 spokesperson added: “We are excited to enter our sixth consecutive year of partnership with GiG Comply. Their automated solution is a valuable tool to help maintain marketing compliance for the award-winning bet365 Partners program globally.
The versatility of the tool means we can effectively adapt to the changing regulatory landscape.”
Recently, Gentoo Media also secured a similar partnership with SkyCity Entertainment Group to utilize the GiG Comply tool, further cementing the solution’s reputation in the industry.
GiG Comply Compliance Tool
GiG Comply is an automated solution designed to help gaming operators maintain compliance with regulatory requirements.
In this way, the tool uses advanced monitoring to ensure that marketing practices are aligned with legal requirements in different regions. With the renewal of the agreement, Bet365 continues to benefit from the brand protection and compliance offered by GiG Comply.
